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Aggie Burnett Creative

Can You Negotiate Your Contract With Sephora? (Part 3)

January 17, 2018 •

big box retailer

You’ve pitched your beauty brand to Sephora, had a successful in-person meeting with the buying team, and you’ve finally been chosen to join the ranks of companies you’ve always looked up to when you first made that face cream or lipstick in your ... Read More

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Everything You Need to Prepare for A Meeting With Sephora (Part 2)

January 10, 2018 •

Meeting with sephora

By now you’ve successfully pitched your beauty brand to Sephora buyers and landed the coveted meeting in San Francisco (if not, read Part 1 on Exactly How to Pitch Sephora to Land an In-Person Meeting). Now it’s time to prepare and knock that meeting ... Read More

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Exactly How to Pitch Sephora and Get An In-Person Meeting (Part 1)

January 3, 2018 •

pitch sephora, sephora

When I first envisioned seeing my niche fragrance brand in a store, I always pictured it being on the shelves of Sephora. We were offering something different and unique, namely, fragrances based on cities, using ingredients specific to those cities, ... Read More

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About Me

My name is Aggie and I'm the pr and marketing specialist behind AB Creative. Here is where I share the latest insights and tested advice on turning your indie beauty or wellness company into a household name using proven and practical strategies. My goal is to make it easier, faster and more efficient for beauty entrepreneurs to gain media exposure and grow their influence and prestige in the beauty and wellness space. Thanks for stopping by!

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