• Home
  • About
  • Blog
  • Contact
  • Services
  • Speaking
Aggie Burnett Creative

Beauty Biz Expert You Should Know: Aimee Majoros, Owner and Publicist at Aimee PR

June 13, 2018 •

aimee majoros

How an Elevator Ride, a Gregarious Personality and an Ability to Change With the Times Made Aimee Majoros One of the Most In-Demand Publicists for Indie Beauty Brands I first met Aimee over a deskside at the old Conde Nast offices in Times Square ... Read More

Woman In Beauty You Should Know: Katharine L’Heureux, Founder of Kahina Giving Beauty

June 7, 2018 •

Kahina Giving Beauty founder

How a Star Ingredient, a Give-Back Mission, and a Little Luck Gave This Family-Owned Skincare Brand Cult-Favorite Status When I first met Katharine at her beautiful Chelsea loft, which also happens to be the headquarters of her natural skincare ... Read More

The Top 7 Mistakes Beauty Brand Founders Make When Pitching Influencers

April 25, 2018 •

the top 7 mistakes to avoid when pitching influencers

Picture this: You spend hours writing and rewriting the perfect pitch to your favorite Instagram influencer. You share about your background, your company story, your product, and maybe include a couple of images or a video. You build up the courage ... Read More

The Ultimate Guide to Launching Your Beauty Brand in Sephora (Part 4)

February 14, 2018 •

beauty brand in sephora

Hopefully by now you’ve mastered Part 1, 2, and 3 of our How to Pitch Sephora series, and are well on your way to launching your beauty brand in Sephora. In this last part of our series, I share the step by step process after you’ve signed your ... Read More

Can You Negotiate Your Contract With Sephora? (Part 3)

January 17, 2018 •

big box retailer

You’ve pitched your beauty brand to Sephora, had a successful in-person meeting with the buying team, and you’ve finally been chosen to join the ranks of companies you’ve always looked up to when you first made that face cream or lipstick in your ... Read More

Everything You Need to Prepare for A Meeting With Sephora (Part 2)

January 10, 2018 •

Meeting with sephora

By now you’ve successfully pitched your beauty brand to Sephora buyers and landed the coveted meeting in San Francisco (if not, read Part 1 on Exactly How to Pitch Sephora to Land an In-Person Meeting). Now it’s time to prepare and knock that meeting ... Read More

  • Newer
  • 1
  • 2
  • 3
  • 4
  • 5
  • Older

About Me

AB Creative believes that products and services should be experienced, not sold. Our mission is to empower you with a customized content roadmap that helps solve your business challenges with written content tailor-made for your audience.

Terms & Services
Privacy Policy

Let’s Connect

  • Facebook
  • Instagram
  • LinkedIn
  • Medium
  • Pinterest
  • Twitter

Ready to make your next launch the biggest one yet?

Grab my pre-launch and launch checklist specifically created for beauty, health and wellness brands.

You're In! Now check your email to confirm your subscription.

There was an error submitting your subscription. Please try again.

Copyright 2022 Aggie Burnett Creative