About us

We draw upon years of experience in the beauty industry as beauty founders, marketers, and strategists to provide you with an unparalleled experience and support. Here is our story.

You’re here because you’re tired of playing it safe, and you want to make a mark in your niche and in the world. 


About ab creative

Meet the ABC team

AB Creative is a high-touch, industry-leading brand strategy firm that works alongside you to position your brand, market your products, and guide you towards cult brand status. 

We consult, strategize, and develop beauty brands from pre-launch to exit, because we believe that every brand should be experienced… not just sold. After all, elite experiences create elite impact — and that’s what we’re after here.

We’re here to help you break the rules.

Aggie Burnett is a publicist, marketing strategist, writer, editor and speaker. She is a graduate of NYU’s prestigious Journalism Program and started her career in editorial at Glamour Magazine before launching her fragrance brand, Nomaterra, from the ground up.

Aggie’s work has been featured in publications such as Entrepreneur, Glamour, CondeNast Traveler, InStyle, Elle, Vogue, Thrive Global, Rachael Ray, ABC, CBS, Refinery 29, Byrdie, PopSugar and more.

She has worked with brands such as Mun Skin, Kahina Giving Beauty, Mented Cosmetics, Crave Naturals, Valyxir, Pur et Belle, and more.

When she’s not helping brand founders take over the world, she teaches workshops, and speak on panels related to brand messaging, the art of the pitch, and guerrilla marketing.

Aggie Burnett


Meet the team



Anthea Austin is an CPA, entrepreneur, and founder of Clear Margin Consulting, a CFO, accounting and bookkeeping firm. Anthea assists small business owners 1-1 and through her podcast “Financial Conversations” to feel confident in their numbers while building successful, compliant, and profit-driven businesses.”


Online business manager,
launch expert

Online business manager and launch expert: I am a certified project manager with a passion for all things operations, systems and live launches who has run online businesses for the last 5+ years. I am a mom to two amazing boys, engaged to my holiday romance and my coffee of choice is coconut flat white! My spare time is spent either binge watching Netflix series or scouting out new coffee shops and going shopping.


Social Media Manager

Social Media Manager: I am a lover of all things digital marketing, and have spent the last 2 years specializing in Instagram, Tik Tok, and Pinterest. When I am not catching up on the latest trends, you can find me outdoors with my German Shepherd, booking my next trip, or exploring my city of Houston, TX.


Community Manager,
Customer Experience Specialist

Community Manager and Customer Experience Specialist: I’m a self-proclaimed coffee queen (managing a coffee business for 4+ years changes a person’s coffee standards!), whole foods lover and fitness fanatic. I married my college sweetheart and we have two daughters and one red-nosed pit bull who we adore. In my free time I love boating, camping, hiking, and traveling.

A high-touch experience designed for results.

How we’re different

 Industry-leading mentorship, education, and strategy from a beauty business veteran.

A leader who’s walked the path first.

Premium support, strategic blueprints, and opportunities for beauty brands that want to take over the world.

A rock-solid brand-building framework.

Differentiation that more than just works — that helps you become a cult favorite.

Let’s chat

Inside this group you’ll also get access to media pitch reviews, “Ask me anything” Q+A’s, free marketing and PR trainings, interviews, beauty brand consulting tips and more.

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Build a Brand: Beauty Edition

Join our Facebook community

Remove the guesswork and discover the 5 best-kept secrets that top beauty brands aren’t telling you about achieving a knock-out product launch in this FREE training and Q&A.

5 Little-Known Secrets To
Launch like a 

Register now