In this episode of Beauty and the Brand, Sade Jennings, founder of MFABI, reveals the fulfillment and logistics strategies that help beauty brands scale without chaos.
She dives into the biggest mistakes founders make, from overspending on packaging to hiring too soon, and shares how to track financials like a pro to stay profitable. Sade also unpacks how to adapt in an evolving industry, leverage AI and automation for efficiency, and navigate global expansion without losing control. Whether you’re an emerging brand or scaling fast, this episode is packed with practical, money-saving insights you don’t want to miss!
Chapters:
- 00:00:00 – Turning Challenges into Triumphs – How setbacks shape success stories
- 00:01:02 – Meet Sade Jennings – The mastermind behind MFABI’s fulfillment revolution
- 00:01:46 – From Fashion to Fulfillment – Sade’s bold pivot into logistics
- 00:03:24 – Scaling Smart – Growing brands with strategic fulfillment solutions
- 00:05:59 – Why Planning is Everything – Execution tips from an industry pro
- 00:15:34 – Biggest Business Mistakes – Lessons learned from the trenches
- 00:22:29 – Going Global – How to expand without losing your brand’s soul
- 00:25:53 – Complacency Kills Growth – How to stay ahead in business
- 00:26:40 – Fact-Check Everything – Avoid costly mistakes with due diligence
- 00:27:04 – Setting Realistic Growth Goals – The roadmap to sustainable success
- 00:27:57 – Your Team, Your Power – How employees shape your business outcomes
- 00:28:43 – Gut Instinct vs. Data – Trusting your intuition in decision-making
- 00:29:17 – Big Biz vs. Small Brands – Key differences & what startups can learn
- 00:32:58 – Mastering Your Finances – The non-negotiable skill for business owners
- 00:38:10 – Cost-Cutting Strategies – How to save without sacrificing quality
- 00:41:21 – Who to Hire & When – Finding the right talent for growth
- 00:47:47 – Tech & Innovation – The future of fulfillment in beauty and wellness
- 00:49:50 – Women in Business – Breaking barriers and building legacies
- 00:50:43 – Wrapping Up – Where to find Sade & how MFABI can help your brand
Links and Resources
- Sade Jennings on LinkedIn
- MFABI
- Aggie on LinkedIn
- AB Creative
- Aggie on Instagram
Thanks so much for joining us this week. Want to subscribe to Beauty and the Brand? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!
