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Aggie Burnett Creative

How Carbonnique Sold Out Their Premiere Collection Using Savvy Pre-Launch Strategies

January 26, 2022 • Leave a Comment

carbonnique launch strategy

Carbonnique’s Pre Launch Strategies Geared Them for Success - Here’s What They Did Carbonnique is a luxury facial roller brand whose launch strategy landed them instant press and a demand that led to them completely selling out of their inventory. ... Read More

How to Throw a Brand Launch Event for Less than $1000

October 23, 2020 • Leave a Comment

how to throw a brand launch event

I once had a client tell me they spent $20,000 to throw a brand launch event at a hotel for media coverage because her marketing agency told her to. But the luncheon only resulted in one or two press placements. That chunk of money could have been ... Read More

The 4 Factors You Must Consider Before Your Next Beauty Product Launch

October 13, 2020 • Leave a Comment

beauty product launch

If there’s one thing I’ve learned throughout my 14 years in the beauty industry, it’s that the steps prior to your beauty product launch are often make-or-break.  And, as I witnessed time and time again while helping budding brands reach ... Read More

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