If you're a new beauty brand founder, you know that every dollar you invest in your brand counts. Want to make sure you're making investments in the areas that will actually move the needle? In this article, we dive into the biggest marketing ... Read More
The Five Marketing Strategies That Will Help You Mitigate The Impact Coronavirus Has On Your Beauty Business Without Sounding Tone-Deaf If you’ve been out lately, you may have noticed that some businesses are still thriving while others aren’t faring ... Read More
The Three Branding Strategies That Will Help You Stand Out in the Saturated Beauty Market and How to Implement Them in Your Beauty Business. It’s no secret that the beauty industry is heavily saturated. According to a report from Edited, beauty ... Read More
Did you hear? Natural Skincare Brand, Herbivore, Raises $15 Million in Series A Funding After 8 Years of Bootstrapping Their Business. We Dissect the 6 Reasons Why and How You Can Get There Too. Maybe you’ve heard the word on the street? Herbivore, ... Read More